14 of your top 20 customers are ordering less. That explains most of the gap.
Your business has answers hidden in its data. InSeya helps you find them.
InSeya is the business intelligence platform that finds where revenue and margin are slipping and explains why. Then it recommends the next move and tracks it until the result is verified, across sales, finance, and operations.
Discounts above policy in three regions explain almost half the drop.
Four large customers are paying 12 to 25 days slower than last year.
Why the answers stay hidden
Your reports show what happened. The reasons are buried in the detail.
A missed number rarely has a single cause. It is usually a few customers ordering less here and a discount that became a habit there. Each cause sits in a different system, and reports add them all up into one figure, so the reasons disappear from view.
Digging them out takes an analyst weeks of pulling data from several systems. By the time the answer arrives, the quarter is over, and nobody goes back to check whether the fix worked.
One revenue miss, two ways
- Week 1The miss shows up in the monthly report.
- Week 2An analyst pulls data from four systems to find out why.
- Week 3The findings are presented in slides.
- Week 4Actions are agreed, but it is unclear who owns them.
- Next quarterNobody checks whether it worked.
A month to decide, and no proof it helped.
of firms are good at connecting analytics to action.
Source: Forresterof employees use their company's BI tools, on average.
Source: Dresner Wisdom of Crowds BI Study, 2026of managers say at least half the time they spend on decisions is ineffective.
Source: McKinsey survey of 1,200 managersHow InSeya works
Finding the answer is the first step. InSeya sees it through to the result.
Most tools stop at a chart and leave the rest to meetings and spreadsheets. With InSeya, an answer is complete only when it tells you what to do next and later shows whether it worked.
Q3 revenue gap
Discover. Watches every key number and flags problems and opportunities before anyone asks.
ActualPlanGap
Q3 revenue is tracking $1.9M below plan.First flagged in week 6, before the monthly report.
- Gross margin is 1.1 points below planFlagged
- New product line is 18% ahead of forecastOpportunity
Where InSeya creates value
Intelligence for the numbers your business is judged on.
Revenue
Find the growth you are missing.
- Customers buying less, or less often
- Products missing from customer orders
- Territories and channels below their potential
- Pricing that leaves money on the table
Profit
Protect the margin you earn.
- Margin erosion by customer, product, and deal
- Cost to serve that eats into profit
- Work delivered but never billed
- Cash tied up in late receivables and slow-moving stock
Performance
Know why results differ from plan.
- Variance against budget and forecast, explained
- Early warning before a target is missed
- Each KPI connected to the activities that drive it
- Forecasts with their assumptions shown
Ask in plain language
Ask any question about your numbers. See the records behind the answer.
InSeya finds many answers on its own. When you have a question of your own, ask it the way you would ask your finance team. InSeya answers with the records it used, so anyone can check it. It works alongside the reporting tools you already have, so your team keeps its dashboards and gains the answers.
- Answers in business language, not query language
- Every figure links to the records behind it
- Facts, estimates, and missing information are clearly labeled
Ask InSeya
Why is Q3 revenue below plan?
Revenue is $1.9M below plan. Four causes explain it.
- Top 20 customers buying less−$1.1M
- Stockouts on fast-moving itemsEstimate−$0.6M
- Discounts above policy−$0.5M
- New product launch+$0.3M
Based on 18,420 invoices from Q2 and Q3.
Why the answers hold up
Answers you can act on, because InSeya knows your business.
General AI tools can describe a chart. They cannot tell you which contract sets a customer's price, or who has to approve a change to it. InSeya can, because it works from a connected picture of your business.
Your data, connected
The Archarina Data Hub brings together data from finance, sales, operations, and HR, including systems outside Archarina. Each measure is defined once, so every team works from the same numbers.
How your business fits together
InSeya maps how customers, products, orders, suppliers, and people relate. When one number moves, it can follow the effect through the rest of the business.
Business map: Northfield Supply
Connected to this customer
How InSeya traced a margin drop
- CustomerNorthfield SupplyBuys 38 products under one price contract
- ContractFixed prices on 12 products until DecemberSigned before supplier costs went up
- Products3 products now priced below the floorSupplier costs rose 8% in July. The contract prices did not change.
- ResultMargin on this account is down 2.1 pointsSuggested: review the 3 prices with Emily Carter before the contract renews.
Every answer shows its evidence
Actions follow your approval rules
A full record of who decided what, and when
People stay accountable for every decision
A platform, not a project
The results of a large analytics program, without running one.
Many companies try to close the gap between insight and results with a custom AI program. That usually means hiring consultants to build models one use case at a time, on top of a new data platform. It can work, but the first results take months, and much of the knowledge leaves when the project ends. InSeya gives you the same end-to-end capability as a ready platform that your own team runs.
| Dashboard and BI tools | Custom AI programs | InSeya | |
|---|---|---|---|
| Finds problems | Alerts on thresholds you set | Built for each use case | Watches every key number |
| Explains why | Your analysts investigate | Models built by data scientists | Causes with evidence, automatically |
| Recommends the next move | Left to your team | For use cases in scope | Ranked options for every finding |
| Acts on it | Separate tools and people | Custom integration work | Approved actions in your systems |
| Proves the result | Rarely measured | Measured per project | Every action checked against its starting point |
| Who keeps the knowledge | Your analysts | The project team | Your business, on one platform |
Finds problems
- BI tools
- Alerts on thresholds you set
- Custom programs
- Built for each use case
- InSeya
- Watches every key number
Explains why
- BI tools
- Your analysts investigate
- Custom programs
- Models built by data scientists
- InSeya
- Causes with evidence, automatically
Recommends the next move
- BI tools
- Left to your team
- Custom programs
- For use cases in scope
- InSeya
- Ranked options for every finding
Acts on it
- BI tools
- Separate tools and people
- Custom programs
- Custom integration work
- InSeya
- Approved actions in your systems
Proves the result
- BI tools
- Rarely measured
- Custom programs
- Measured per project
- InSeya
- Every action checked against its starting point
Who keeps the knowledge
- BI tools
- Your analysts
- Custom programs
- The project team
- InSeya
- Your business, on one platform
Built for leadership teams
The questions your leaders ask, answered with evidence.
CEO
Where are we behind plan, and what will close the gap?
CFO
Why did margin fall this quarter, and where is cash tied up?
Chief Revenue Officer
Which accounts are slipping, and where will growth come from?
COO
Where are costs rising faster than volume?
Supply chain leader
Which items will run short before the next delivery?
HR leader
Where are overtime and turnover hurting results?
Bring one question your reports cannot answer.
Tell us what your leadership team keeps asking. We will show you how InSeya would find the answer, and how it follows the next move through to a verified result.